{"id":16192,"date":"2026-02-04T17:38:45","date_gmt":"2026-02-04T16:38:45","guid":{"rendered":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/2026\/02\/04\/entrepreneuriat-cooperation-ange-pozzo-di-borgo\/"},"modified":"2026-02-04T17:38:45","modified_gmt":"2026-02-04T16:38:45","slug":"entrepreneuriat-cooperation-ange-pozzo-di-borgo","status":"publish","type":"post","link":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/2026\/02\/04\/entrepreneuriat-cooperation-ange-pozzo-di-borgo\/","title":{"rendered":"[La valeur d\u00e9cisive de la coop\u00e9ration]"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16192\" class=\"elementor elementor-16192 elementor-bc-flex-widget\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a625207cd939 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a625207cd939\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a625207cd93a\" data-id=\"6a625207cd93a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd6c2 elementor-widget elementor-widget-image\" data-id=\"6a625207cd6c2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"535\" height=\"661\" src=\"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-content\/uploads\/sites\/65\/2026\/02\/photo-hit-plaineimages-angepozzodiborgo2-1.png\" class=\"attachment-large size-large wp-image-16193\" alt=\"\" srcset=\"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-content\/uploads\/sites\/65\/2026\/02\/photo-hit-plaineimages-angepozzodiborgo2-1.png 535w, https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-content\/uploads\/sites\/65\/2026\/02\/photo-hit-plaineimages-angepozzodiborgo2-1-243x300.png 243w\" sizes=\"(max-width: 535px) 100vw, 535px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd756 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd756\" data-element_type=\"widget\" id=\"text-6a625207cd758\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Ange POZZO DI BORGO, <\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd783 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd783\" data-element_type=\"widget\" id=\"text-6a625207cd784\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Administrateur R\u00e9seau Entreprendre\u00ae Nord<\/strong> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd7b2 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd7b2\" data-element_type=\"widget\" id=\"text-6a625207cd7b3\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Laur\u00e9at REN 2010 \u2013 Directeur de l\u2019Offre <a href=\"https:\/\/www.euracreative.fr\/\">EuraCreative<\/a><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd802 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd802\" data-element_type=\"widget\" id=\"text-6a625207cd803\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tQuand, dans votre exp\u00e9rience d\u2019entrepreneur(e), avez-vous pris conscience de la valeur d\u00e9cisive de la coop\u00e9ration \u2013 avec un partenaire, un client voire un concurrent ? Je me suis \u00e9videmment pos\u00e9 cette question au moment d\u2019\u00e9crire cet \u00e9dito. Ce regard dans le r\u00e9troviseur, en plus de me rappeler plusieurs projets en particulier, m\u2019a fait r\u00e9aliser les effets transformateurs et acc\u00e9l\u00e9rateurs du collectif en termes de mont\u00e9e en comp\u00e9tences, d\u2019innovation et de business. M\u00eame, dans un sens, de gain de maturit\u00e9 entrepreneuriale : jamais mon entreprise n\u2019aurait pu mener une exp\u00e9rimentation officielle \u2013 et b\u00e2tir une offre diff\u00e9renciante \u2013 pour Google Street View (en 2017) sans accepter de coop\u00e9rer avec un studio de d\u00e9veloppeurs lillois concurrent. Jamais mes associ\u00e9s et moi-m\u00eame n\u2019aurions su surmonter la plus grosse \u00e9preuve de notre aventure professionnelle sans l\u2019aide de plusieurs entrepreneurs de notre secteur, mobilis\u00e9s en task force par R\u00e9seau Entreprendre\u00ae Nord.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd896 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd896\" data-element_type=\"widget\" id=\"text-6a625207cd897\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDans un environnement de march\u00e9 que l\u2019on voit toutes et tous se complexifier et mettre en permanence \u00e0 l\u2019\u00e9preuve notre comp\u00e9titivit\u00e9, c\u2019est bien dans la coop\u00e9ration que l\u2019entrepreneur(e) peut trouver les cl\u00e9s de la r\u00e9silience et du progr\u00e8s. Ce n\u2019est pas qu\u2019une intuition ou une incantation. Plusieurs m\u00e9ta-\u00e9tudes l\u2019ont d\u00e9montr\u00e9 (<a href=\"https:\/\/eur01.safelinks.protection.outlook.com\/?url=https%3A%2F%2Feye.invitation.reseau-entreprendre.org%2Fc%3Fp%3DwAbNCQfCxBDQhkXQ3kIpAfER0IQHAA06Zz3QzMQQQNC5au9HKUlS0LTQkPLjaG_QpgfZQ2h0dHBzOi8vd3d3LnNjaWVuY2VkaXJlY3QuY29tL3NjaWVuY2UvYXJ0aWNsZS9waWkvUzAyNjMyMzczMjIwMDAzMDW4NjBhMjY1YTJiOTVjZWU2OTM3OGRkZjI5vmNvbnRhY3R8dzRFNjBwaE1SdW1ISEQ5SGRtOVlyUcC2S2xyYndRaWtCOFJHRUJ3QU5PbWM5etkmZXllLmludml0YXRpb24ucmVzZWF1LWVudHJlcHJlbmRyZS5vcmfEFNCh0L7Q2tDdD9DE0JjQldCp0KHQu2Lx0NjQyjZ50MwsRw&amp;data=05%7C02%7Cgprovost%40reseau-entreprendre.org%7Cb6a156caa5d244582e8808de63c2d9c9%7Cb896eb6011a34deab025b85b1afea30d%7C0%7C0%7C639057885733539486%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=n85H91CVQ6CUa9rx50pQzJxKqQ1NNTcNoZk3uOJugQU%3D&amp;reserved=0\">ici<\/a>\u00a0et\u00a0<a href=\"https:\/\/papers.ssrn.com\/sol3\/papers.cfm?abstract_id=2502230\">ici<\/a>, par exemple) : quand les entreprises font alliance, elles reconfigurent leurs cha\u00eenes de valeur et d\u00e9veloppent des avantages concurrentiels durables, directs comme indirects. Voil\u00e0 pourquoi R\u00e9seau Entreprendre\u00ae Nord veut nourrir et partager, avec ses membres, la plus grande \u201cbanque\u201d d\u2019exp\u00e9riences entrepreneuriales, faites de succ\u00e8s comme d\u2019\u00e9checs \u2013 car c\u2019est une composante de la r\u00e9ussite. Pour les ann\u00e9es \u00e0 venir, nous devons chercher les compl\u00e9mentarit\u00e9s plut\u00f4t que de nous concentrer uniquement sur la concurrence. Car les opportunit\u00e9s d\u2019innovation se trouvent justement aux fronti\u00e8res entre les activit\u00e9s et les expertises.\u00a0\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd8b8 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd8b8\" data-element_type=\"widget\" id=\"text-6a625207cd8b9\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tA la cl\u00e9 ? L\u2019essor de nouveaux \u00e9cosyst\u00e8mes \u00e0 impact positif.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd8f5 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd8f5\" data-element_type=\"widget\" id=\"text-6a625207cd8f6\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Envie de vous faire ACCOMPAGNER par R\u00e9seau <strong>Entreprendre\u00ae Nord<\/strong><\/strong> <strong>?<a href=\"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/nord\/accompagner\/\"> <\/a><a href=\"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/nord\/candidater\/\" target=\"_blank\" rel=\"noreferrer noopener\">Cliquez-ic<\/a><a href=\"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/nord\/accompagner\/\">i<\/a><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd91d elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd91d\" data-element_type=\"widget\" id=\"text-6a625207cd91e\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Envie de rejoindre la communaut\u00e9 de R\u00e9seau Entreprendre\u00ae Nord ? <a href=\"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/nord\/accompagner\/\">Cliquez-ici<\/a><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a625207cd934 elementor-widget elementor-widget-text-editor\" data-id=\"6a625207cd934\" data-element_type=\"widget\" id=\"text-6a625207cd935\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tcr\u00e9ation entreprise Lille reprise entreprise Lille start up Lill\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":16194,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[111,106,108],"tags":[],"class_list":["post-16192","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-temoignages","category-temoignages-membres"],"_links":{"self":[{"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/posts\/16192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/comments?post=16192"}],"version-history":[{"count":0,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/posts\/16192\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/media\/16194"}],"wp:attachment":[{"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/media?parent=16192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/categories?post=16192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reseauentreprendre-preprod.sugarpepperandsalt.com\/nord\/wp-json\/wp\/v2\/tags?post=16192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}